TALABAT

A rider-first TikTok channel built from the ground up for Talabat.

Service

Video Production

Client

Talabat

Year

2026

Channel launch

Talabat is the leading on-demand food, grocery, and convenience delivery platform in the Gulf, with over 6 million active customers.

Creatly didn’t just produce content for Talabat—we took full ownership of their new rider TikTok channel from the ground up, shaping its voice, creative direction, and content strategy end to end.

Strategic impact

We worked as a strategic partner, understanding Talabat’s business objectives and aligning content to real goals like organic rider onboarding and retention.

Using authentic, rider-first storytelling, we strengthened the brand’s connection with its rider community. The result is a channel that doesn’t just entertain—it drives measurable business value.