PUMA
Premium social content for a PUMA football activation featuring Jack Grealish, Ederson, and Mateo.
Service
Promotional Campaign
Client
PUMA
Year
2024
The activation
PUMA needed an activation campaign that could carry the energy of football culture while feeling unmistakably premium across social.
The brief brought together three global football stars—Jack Grealish, Ederson, and Mateo—requiring content that balanced individual personality, sporting credibility, and a unified brand world.
Our contribution
We produced a high-energy visual content system that blended sport, style, and PUMA’s signature confidence.
From the main activation through the social rollout, we captured premium, shareable moments around Jack Grealish, Ederson, and Mateo—turning a major football moment into content built for social impact.